August 1, 2013 |
In a recent Builder Web Apps blog post, we released our semi-annual Builder Web Stats report and revealed a few notable data points relevant to the world of home builder sales and marketing. Scott Stroud from BuilderRadio thought these metrics were worth sharing with his listener audience, so he invited Dennis O’Neil, of ONeil Interactive and […]
Read More »July 24, 2013 |
If you haven’t yet seen the latest issue of Sales & Marketing Ideas Magazine, I invite you to check it out here. It was a special honor to contribute again to this issue of the magazine. As part of a panel of Internet marketing leaders in our industry, I participated in a Q&A session lead […]
Read More »July 19, 2013 |
We’re all for sharing best practices and new techniques when it comes to web design and development, so BohConf 2013, an “unconf” inspired conference held at the University of Baltimore, seemed like the perfect way to spend our day. This collaboration of web professionals and enthusiasts alike, opens gainful dialogue on everything from Angular JavaScript […]
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This past June marked the 30th month since we began tracking analytics for the Builder Web Stats report. The data comes completely from United States based home builders, but the reports have been reviewed by thousands of builders in nearly 30 countries, providing a much needed benchmark of performance and an indicator of consumer behavior. […]
Read More »July 1, 2013 |
Whether it’s viewed as overall consumer confidence or just a general behavioral shift in how home buyers shop, website visits, across all devices, continue to rise. Builders we meet are looking to take advantage of this exposure by converting passive page viewers to hard leads. We’ve plastered every page of the site with simplified lead forms and sales […]
Read More »May 22, 2013 |
The ONeil Interactive team, creators of Builder Web Apps, spent a lot of time on stage at the annual Maryland Awards of Excellence (MAX) Ceremony on Thursday, May 16, as they scooped up accolades in five marketing categories. The evening was hosted by the Homebuilders Association of Maryland (HBAM) with a lot of familiar faces as well […]
Read More »April 25, 2013 |
Few things give us more satisfaction than to roll out bunches of new updates to our platforms. Making the web better for builders is a passion for us. It’s our pleasure to share some of the amazing updates we just pushed live for all of our Builder WebPress subscribers, and a few we rolled out in the […]
Read More »April 4, 2013 |
Live chat can be a valuable tool to convert more website browsers into conversations. However, just like any conversation tool, it’s only as good as the conversationalist. Clients who have good salespeople at the other end of the chat request, by far, see the best results from the tool. I get asked a lot about […]
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The spring market is underway and there’s a lot of positive press about increasing home starts. We love this builder-friendly news, but with all the activity who has time to update Facebook every time your communities have something new to share?? Builder Web Apps says let our Facebook app do the heavy lifting for you! […]
Read More »March 18, 2013 |
So I’m taking this opportunity to share the success of a recent ONeil Interactive project. It’s a projects I’m especially proud of our team for creating, and the team over a Litmus, a great tool for email testing, seems to agree. ONeil Interactive was selected by FutureCare Health & Management Corporation to build an email system […]
Read More »February 22, 2013 |
Every 6 months, we release our Builder Web Stats report reporting on average home builder website traffic statistics. This most recent report was included as part of the annual Sales & Marketing Pulse report. The Builder Web Stats infographic is a built from the Google Analytics data of many dozens of builders, and our data […]
Read More »February 22, 2013 |
A few week ago Jeremiah Owyang (@jowyang) tweeted a photo from inside the Hyatt Hotel in Santa Clara, CA. The photo, as you can see below shows how the hotel manager rolls around the hotel while remaining stationary. As you can see, this rolling stand with an iPad mounted on top allows the hotel manager […]
Read More »February 13, 2013 |
At the 2013 International Builders’ Show in Las Vegas, I had the pleasure of presenting the results of our annual Sales & Marketing Pulse report with our partners, Shore Consulting. Jeff Shore and I presented the results to the crowd in Sales Central with standing room only. If you missed us at IBS, you’ve got […]
Read More »January 23, 2013 |
The International Builders’ Show is off to an AWESOME start! This morning’s Pulse 2013 event was a huge success, with standing room only in Sales Central, as Dennis O’Neil and Jeff Shore shared a wealth of valuable data points pulled directly from our survey results. They touched on everything from the social media participation to […]
Read More »January 18, 2013 |
Part of the survey of 277 sales & marketing leaders by Builder Web Apps and Shore Consulting, dove into how marketing efforts correlated to achieving their teams’ sales goals. We focused questions on such budget items as social media and online marketing and the numbers don’t lie. Builders with a mobile website exceeded 2012 business […]
Read More »January 10, 2013 |
The International Builders’ Show in Las Vegas is less than two weeks away and the Builder Web Apps team is gearing up to take Sales Central by storm. In addition to co-presenting the Pulse 2013 event with Jeff Shore on Tuesday, January 22 at 10:30am in Sales Central (South 219) and sponsoring the Sales Central charging station, we’ve […]
Read More »January 3, 2013 |
The International Builders’ Show moves back to Las Vegas this year and we are MOST excited about one event in particular. No, not losing our shirts at the roulette wheel; the Sales & Marketing Pulse 2013! We surveyed hundreds of sales & marketing leaders across the country about how they fared during the 2012 builder […]
Read More »December 19, 2012 |
The relationship the Internet has with the salesperson is a fascinating one. Some salespeople choose to ignore technology. Some fear it. Some choose to fight it. And some choose to work with it. Over the last 15 years, I’ve witnessed first hand the changing role of the traditional salesperson; How the Internet has impacted salespeople like robots impacted the […]
Read More »December 14, 2012 |
We love when builders are open to progressive design concepts. So when we came across the Worthington Green website our response can be likened to that of a kid in a candy store! This luxury custom home community in Baltimore recently launched their new website and it came equipped with all the bells and whistles […]
Read More »December 12, 2012 |
It’s back for 2013! As builders work to maximize the full potential of today’s recovering market, everyone is looking for a performance edge. To that end, we are excited to announce The Pulse 2013, a leading edge survey conducted by ONeil Interactive and Shore Consulting. This annual survey represents hundreds of new home sales and […]
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