Email Marketing

How to Make Email Extra Awesome

| Dennis O'Neil

So I’m taking this opportunity to share the success of a recent ONeil Interactive project. It’s a projects I’m especially proud of our team for creating, and the team over a Litmus, a great tool for email testing, seems to agree. ONeil Interactive was selected by FutureCare Health & Management Corporation to build an email system […]

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Give more than you receive. If someone spent the time to complete that contact form or your website, spend more than 5 seconds on a lame email response. Always expect that you will, and should, give more to prospects and customers than you will receive from them. It seems like a common sense statement, but […]

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Why Are People Ignoring Your Emails?

| Dennis O'Neil

In case you missed it, I had the opportunity to guest post for Jeff Shore’s newsletter a couple weeks ago. If you’re not already subscribed to Jeff’s weekly newsletter, you should be. Click to read my thoughts on Why People are Ignoring Your Emails. Thanks.

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Its no secret I’m a big fan of what opportunities the mobile web presents for home builders. What I didn’t quite expect was a recent wake-up call on how closely email marketing is linked to mobile. We recently sent out an email promotion for an apartment management client. The day after the email went out […]

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