January 20, 2020 |
Get social at the International Builders’ Show this year! Join the #ONeilChallenge, our #IBS2020 photo scavenger hunt, for a chance to win some awesome tech and help us reach our charitable donation goal for the Habitat for Humanity Australia Emergency Bushfire Appeal. Details below! How to enter: Take a photo with an item from the […]
Read More »January 15, 2020 |
It’s baaaaacccckk! The International Builders’ Show is kicking off in Las Vegas next week and we dug way into the archives to determine that ONeil Interactive has been dishing out our top picks for “Can’t Miss” education sessions since IBS 2014. Each year the task of narrowing the session options gets harder and harder with […]
Read More »January 15, 2020 |
We know after your first full day at the International Builders’ Show on Tuesday, you’re going to need some motivation to get moving. Here’s what we suggest to perk you up and get your brain back on track. Follow us on Twitter for daily reminders and access the full list of our faves here. What’s the […]
Read More »January 15, 2020 |
It’s Thursday, the final day of the International Builders’ Show, are you still hanging on? There’s still some amazing knowledge nuggets on the agenda so don’t lose steam now! These sessions will help end your week at IBS 2020 on a high note. Business Transformation for the Post-Digital Age Speakers: Game Changer- Tom Goodwin, Zenith Media Thursday, […]
Read More »January 10, 2020 |
We love making Homefiniti better and it shows. We made hundreds of Homefiniti improvements and optimizations last year, but instead sharing every nerdy detail, we’ve collected just a few of our favorites. January Custom Page Templates New ability to specify a custom layout when adding Pages. This feature allows for better functionality of specially designed […]
Read More »December 30, 2019 |
As 2019 is coming to close, it’s time to look back on a great year. We’re so grateful to have our Team working hard every day to help our mission in bringing the necessary marketing tools to our clients. We can’t wait for an even better 2020! Adam got to visit Habitat for Humanity […]
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This series has shared plenty of words on home builder video, including a guide to being on camera, so this time we’re digging right into samples and inspiration. When deciding what kind of video is right for you, remember that all of the samples can be blended together and be produced as simple or as […]
Read More »November 15, 2019 |
We know that a new website is a big investment, not just in money, but in the time and effort of your team. So when you decide to make the leap and take on a new website project, you want to feel confident it’s the right time. When is the right time for a homebuilder […]
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Hold on! Do not panic…. We know being on camera can be a scary thing, but let’s face it: Video is one of the most engaging marketing tools there is. Now is the time to jump on the bandwagon of video marketing. We are breaking down the steps to get you comfortable on camera so […]
Read More »November 4, 2019 |
Overall the third quarter of 2019 looked good on both Facebook and Google. Megan and Dennis recently had the opportunity to travel to Facebook to continue to build ONeil Interactive’s relationship as an official Facebook Marketing Partner. While our Search Conversion manager has been hard at work optimizing campaigns to be in accordance with the […]
Read More »October 30, 2019 |
I ended the previous chapter in this series with some thoughts about the difficulties builders experience when it comes to video. Builders experience progress paralysis with video, not due to a lack of tools and know-how, but because they lack a clarity of purpose. The purpose of your quest for video is what drives every […]
Read More »October 28, 2019 |
Responding to market trends is a necessity for most businesses. Consumers are the market and therefore are the ones generally viewed as responsible for creating it. Unless profit, or staying in business at all, is not a requirement, companies pay attention to the needs and wants of their customers. Consider then, what limited control that […]
Read More »October 24, 2019 |
Sometimes I relate building emails to building websites 20 years ago. They’re made using tables (an old and rigid format), there’s inconsistent coding support, and they have limited interactivity. So when attending Litmus Live in Boston earlier this month I hoped to learn some new tips and upcoming tech in the email world. Besides all […]
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When a home shoppers leaves your website, what phrase would you rather them utter the next day? Builder, who? Builder X has a beautiful website! Builder X builds beautiful homes! I’m always up for a spirited debate, but I’m hoping you went with option 3. Your website’s job is to support your organization — to […]
Read More »October 17, 2019 |
If you were watching our Instagram stories, you know that I spent the end of last week attending Litmus Live in Boston. Two days of being entrenched in and surrounded by emails. That sentence doesn’t sound nearly as enticing as it actually was. This is THE conference to attend if you’re looking to up your […]
Read More »October 9, 2019 |
All design is a demonstration of values. The website design process involves decisions on the arrangement of information and assets. The decisions on the placement, prominence, and presence of an element are a manifestation of what you value, how you see your customer, and what you think they want, or should want, to experience. If we […]
Read More »October 9, 2019 |
When a builder designs a new website with our team, we’re commonly asked for our recommendations on how to make it the best it can be. And our answer is, to every builder, designs are best created through a process of deep collaboration — one that allows us to learn about a builder’s values, goals, […]
Read More »October 4, 2019 |
It’s been a whirlwind of travel the past few months, with what feels like more time in the air than at my desk. However, the extra sky miles have afforded me an opportunity to break out of the typical commute for new views and spend time with amazing industry friends. Last week’s stop; the Women in […]
Read More »September 23, 2019 |
I’ve always felt that the ONeil Interactive team is made up of “my people” — meaning they get me and I’m comfortably transparent with who I am. We’re all individuals with unique interests and quirks, but the love of digital, the quest for knowledge, and the desire to do good things for good people are […]
Read More »September 20, 2019 |
We’re excited to introduce you to Drew Reddel! As the Client Relations Manager, Drew is your point person. With decades of experience, it’s all about building strong relationships by providing superior customer care while executing our clients’ business needs and goals. Describe what you do at ONeil Interactive in one or two sentences. As the client […]
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