Monthly Archives: December 2012

The relationship the Internet has with the salesperson is a fascinating one. Some salespeople choose to ignore technology. Some fear it. Some choose to fight it. And some choose to work with it. Over the last 15 years, I’ve witnessed first hand the changing role of the traditional salesperson; How the Internet has impacted salespeople like robots impacted the […]

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We love when builders are open to progressive design concepts. So when we came across the Worthington Green website our response can be likened to that of a kid in a candy store! This luxury custom home community in Baltimore recently launched their new website and it came equipped with all the bells and whistles […]

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The Sales & Marketing Pulse 2013

| Dennis O'Neil

It’s back for 2013! As builders work to maximize the full potential of today’s recovering market, everyone is looking for a performance edge. To that end, we are excited to announce The Pulse 2013, a leading edge survey conducted by ONeil Interactive and Shore Consulting. This annual survey represents hundreds of new home sales and […]

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Can you believe a year has come and gone since we last conducted the Sales & Marketing Pulse survey? Well, Builder Web Apps and  Shore Consulting are at it again and we need the input of all those new home sales & marketing professionals out there. Last year’s Pulse results shed light on marketing strategies […]

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