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The ONeil Edit – February 26, 2021

| Molly White

This week flew by in a whirlwind. I think it’s because in this area, the weather finally relented and provided some warmer days. Our snow is all but gone, the umteen million small children that live on my court (whom I love) have been out every afternoon soaking in the sunshine and giving their parents […]

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Homefiniti & Beyond Recap S2E4 – Data Privacy

| Molly White

There is a lot to cover when it comes to data privacy. The Facebook/Apple battle has gotten a lot of press recently, but what’s happening isn’t exactly new. It all started when we found out about all the data Cambridge Analytica took from Facebook. Turns out, you leave quite the trail of data and personally […]

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The ONeil Edit – January 15, 2021

| Molly White

We made it through another week of 2021. It was a busy one as five ONeil team members filmed their presentations for IBSx. Dennis ONeil, Megan English, Jenna Schwartz, Stacey Titemore and I will all be presenting this year. We’re sad not to be able to attend and present in person, but the people behind […]

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The ONeil Edit – January 8, 2021

| Molly White

Welcome to 2021, feels like the dumpster fire ornament from 2020 might still be applicable to 2021. But not over here in my housing/digital marketing bubble. I like it over here. It’s full of record breaking numbers, growth, optimism and endless opportunities. It’s also conspicuously absent of any major attention grabbing headlines. This week brings […]

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The ONeil Edit – December 18, 2020

| Molly White

Woop Woop! 2020 is coming to a close. I am so very ready for a vaccine and a return to normalcy that I hope 2021 will provide. However, as I’ve said before, I’m so thankful for the industry in which I work and for the way in which it has continued to thrive. Both the […]

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The ONeil Edit – November 20, 2020

| Molly White

Less than a week until Thanksgiving, 2020 just keeps steamrolling right on through. Covid is surging, my kids are learning virtually again, and we’re back to not going inside anyone’s home or letting anyone in ours. The good news is that I started putting up my Christmas decorations on November 1st and I’m pretty sure […]

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The ONeil Edit – November 13, 2020

| Molly White

Happy Friday the 13th! The second one this year. The first was the day that was the end of the before times…March 13th. We’re nearing the end of 2020 and are in the thick of the holiday season, my personal favorite time of year. For home builders this is a great time to assess the […]

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The ONeil Edit – October 23, 2020

| Molly White

You all, my baby turns 12 today! This is absolutely crazy to wrap my head around having kids that are 12 and 14 since I can clearly remember being that age myself. But here we are. Birthday breakfast request was some Dunkin’ before school and for dinner we shall feast upon Chick-Fil-A because apparently good […]

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Third quarter came and went with the blink of an eye. Through hurricanes, wild fires and floods, the home building industry took no hits in the third quarter. The same is true in digital marketing. Facebook and Google both reported solid increases to impressions and clicks while remaining extremely cost effective. The news remains upbeat […]

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The ONeil Edit – October 9, 2020

| Molly White

Don’t be jealous but this weekend I get to host my daughter’s 14th birthday party, Covid style. She’s requested the following: Pizza  ✅ Outdoor movie ✅ Bonfire  ✅  Smores  ✅  Sleeping in a tent outside  ✅ neon wigs  ✅  and shrinky dinks. I’m sure it will also include a multitude of tik toks. Before I […]

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The ONeil Edit – October 2, 2020

| Molly White

I can not believe it is October. Covid has made time move at warp speed for me. And while I adore summer and long days, my absolute favorite season is fall. Both my girls are October babies, one’s turning 12 and the other 14, WHAT? The leaves change, the air crisps up, even in non-Covid […]

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The ONeil Edit – September 25, 2020

| Molly White

Heading into the last weekend in September like woah! It’s definitely fall y’all and I can’t wait to enjoy the cooler temps this weekend with some bonfires and socially distant socializing. But before I get to that, here’s the news that caught my attention this week. It’s a short but sweet edition of The ONeil […]

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As we round the corner to the second half of 2020, with no end to the Pandemic and it’s tumult in sight, I can confidently say that the housing market isn’t having it. The economy has ebbed and flowed showing signs of recovery and signs of strain. The news is full of sadness and scary […]

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What Home Builders Need to Know About CCPA

| Dennis O'Neil

Even if you’re not a California resident you may have heard of the California Consumer Privacy Act (CCPA). And if you haven’t heard about it, you surely have been annoyed by it’s most noticeable result — a wave of “Please accept our policy” messages obstructing your view of every website you’re trying to enjoy. And […]

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