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The ONeil Edit – January 8, 2021

January 8, 2021 | Molly White

Welcome to 2021, feels like the dumpster fire ornament from 2020 might still be applicable to 2021. But not over here in my housing/digital marketing bubble. I like it over here. It’s full of record breaking numbers, growth, optimism and endless opportunities. It’s also conspicuously absent of any major attention grabbing headlines. This week brings […]

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Homefiniti and Beyond Recap – Homefiniti 2021 Preview

December 28, 2020 | Molly White

For our final Homefiniti and Beyond of 2020 we took a look at our namesake product, Homefiniti. Peter van der Does and Dennis ONeil  joined me to review what changes we made to Homefiniti in 2020 and what plans we have in store for it in 2021. 2020 certainly brought us some curveballs that sped […]

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#UnHumbleBrag. We Make Award Winning Home Builder Websites

December 21, 2020 | Dennis O'Neil

If you’re not familiar with The Nationals, it’s often considered the Academy Awards of new home sales and marketing. Organized every year by the National Sales & Marketing Council of NAHB, The Nationals draws nearly 1,000 entries from all over the U.S., Canada, and beyond in categories such as Best Salesperson, Best Logo, and our […]

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The ONeil Edit – December 18, 2020

December 18, 2020 | Molly White

Woop Woop! 2020 is coming to a close. I am so very ready for a vaccine and a return to normalcy that I hope 2021 will provide. However, as I’ve said before, I’m so thankful for the industry in which I work and for the way in which it has continued to thrive. Both the […]

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The ONeil Edit – December 11, 2020

December 11, 2020 | Molly White

Unclear how this happened so quickly, but we are now standing mere weeks away from the conclusion of 2020 and 2021 is looking much brighter thankyouverymuch. Vaccines are coming and the housing market continues to shine. I can’t even begin to tell you how thankful I am to work in this industry. Not just for […]

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The ONeil Edit – December 4, 2020

December 4, 2020 | Molly White

I’m back, and full of interesting news for the week. Thanksgiving wasn’t typical but it was nice nonetheless. There were copious amounts of food and drink consumed and a great deal of time spent lounging in my house coat enjoying snuggles with my kids. A nice refuel to help set up for a productive week, […]

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Homefiniti and Beyond – Meet the Team – Rachel Powell

December 3, 2020 | Molly White

Rachel Powell is our Projects and Marketing Coordinator who very bravely and kindly offered herself up for the latest Meet the Team installment of Homefiniti and Beyond when I posed the question to my colleagues several weeks ago. Among other attributes, she has the distinction of being both the youngest team member and one of […]

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The ONeil Edit – November 20, 2020

November 20, 2020 | Molly White

Less than a week until Thanksgiving, 2020 just keeps steamrolling right on through. Covid is surging, my kids are learning virtually again, and we’re back to not going inside anyone’s home or letting anyone in ours. The good news is that I started putting up my Christmas decorations on November 1st and I’m pretty sure […]

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The ONeil Edit – November 13, 2020

November 13, 2020 | Molly White

Happy Friday the 13th! The second one this year. The first was the day that was the end of the before times…March 13th. We’re nearing the end of 2020 and are in the thick of the holiday season, my personal favorite time of year. For home builders this is a great time to assess the […]

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The ONeil Edit – November 6, 2020

November 6, 2020 | Molly White

I must confess that I am writing this in the evening hours of November 5th. It’s actually my birthday today (Nov 5 – mark your calendars and respond accordingly next year with cards, flowers, and Reece’s Cups ;)) and because of that, I’m taking a day off tomorrow to relax and enjoy a long weekend. […]

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The ONeil Edit – October 30, 2020

October 30, 2020 | Molly White

We made it through another week and another month. Tomorrow is Halloween, it’s a full moon, and we “Fall Back” to Daylight Savings Time. The memes say it might reset us and free us from the dumpster fire that is 2020, but I have my doubts.  In this week’s news you can use, The Dallas […]

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Welcome to the Team, Jessica!

October 30, 2020 | Rachel Powell

We are excited to announce that we have a new team member, Jessica Agim!  Keeping the tradition alive, we asked Jess to fill out this questionnaire to get to know her better. Describe what you do at ONeil Interactive in one or two sentences. I construct the layout of a website, creating a visually interesting […]

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The ONeil Edit – October 23, 2020

October 23, 2020 | Molly White

You all, my baby turns 12 today! This is absolutely crazy to wrap my head around having kids that are 12 and 14 since I can clearly remember being that age myself. But here we are. Birthday breakfast request was some Dunkin’ before school and for dinner we shall feast upon Chick-Fil-A because apparently good […]

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The ONeil Edit – October 16, 2020

October 16, 2020 | Molly White

Good news, I survived last weekend’s birthday party. Bad news, I’m now the mother of a 14 year old. This week marked her return to in person school alongside her younger sister who returned last week. And oh my god I do not miss this part of pre-pandemic life. Mornings are like a cat 5 […]

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3rd Quarter 2020 Digital Marketing Benchmarks for Home Builders

October 16, 2020 | Molly White

Third quarter came and went with the blink of an eye. Through hurricanes, wild fires and floods, the home building industry took no hits in the third quarter. The same is true in digital marketing. Facebook and Google both reported solid increases to impressions and clicks while remaining extremely cost effective. The news remains upbeat […]

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DYC Pulse 2020: A Virtual Event Success Story

October 15, 2020 | Megan English

One of my favorite parts of being in the homebuilding industry is the camaraderie and what is happening right now in our world is exciting. We are experiencing an unprecedented success story and not being able to high five my people about it is depressing. I’d love to believe that virtual events can replace the […]

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Homefiniti and Beyond Recap – Meet Peter van der Does

October 9, 2020 | Molly White

On the latest edition of Homefiniti and Beyond I had the pleasure of interviewing Peter van der Does, our Engineering Manager. Peter kindly wrote up an introductory blog recapping our conversation and I’ve interjected my thoughts here and there. My name is Peter van der Does, I was born in the Netherlands in the town […]

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The ONeil Edit – October 9, 2020

October 9, 2020 | Molly White

Don’t be jealous but this weekend I get to host my daughter’s 14th birthday party, Covid style. She’s requested the following: Pizza  ✅ Outdoor movie ✅ Bonfire  ✅  Smores  ✅  Sleeping in a tent outside  ✅ neon wigs  ✅  and shrinky dinks. I’m sure it will also include a multitude of tik toks. Before I […]

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