Websites for Home Builders, Marketing for Home Builders

Your Design. Your Values : How a Home Builder Designs the Best Website

October 9, 2019 | Dennis O'Neil

All design is a demonstration of values. The website design process involves decisions on the arrangement of information and assets. The decisions on the placement, prominence, and presence of an element are a manifestation of what you value, how you see your customer, and what you think they want, or should want, to experience. If we […]

How a Home Builder Designs the Best Website : A Series Introduction

October 9, 2019 | Dennis O'Neil

When a builder designs a new website with our team, we’re commonly asked for our recommendations on how to make it the best it can be. And our answer is, to every builder, designs are best created through a process of deep collaboration — one that allows us to learn about a builder’s values, goals, […]

WIRC 2019 for the Win

October 4, 2019 | Megan English

It’s been a whirlwind of travel the past few months, with what feels like more time in the air than at my desk. However, the extra sky miles have afforded me an opportunity to break out of the typical commute for new views and spend time with amazing industry friends. Last week’s stop; the Women in […]

My Do You Convert Summit 2019 Wrap-up

September 23, 2019 | Dennis O'Neil

I’ve always felt that the ONeil Interactive team is made up of “my people” — meaning they get me and I’m comfortably transparent with who I am. We’re all individuals with unique interests and quirks, but the love of digital, the quest for knowledge, and the desire to do good things for good people are […]

Meet Drew – Our New Client Relations Manager

September 20, 2019 | Megan English

We’re excited to introduce you to Drew Reddel! As the Client Relations Manager, Drew is your point person. With decades of experience, it’s all about building strong relationships by providing superior customer care while executing our clients’ business needs and goals. Describe what you do at ONeil Interactive in one or two sentences. As the client […]

Digital Marketing Trends for Homebuilders

September 10, 2019 | Molly White

Digital marketing is a key component of a homebuilders marketing strategy, and yet it can be extremely daunting to decide which platforms to advertise on, let alone, which types of ad products you should be taking advantage of within each platform. And once you launch your efforts, how do you even know if it’s performing […]

My 2019 Jeff Shore Sales Leadership Summit Wrap-up

August 18, 2019 | Dennis O'Neil

Each year, I’m excited to attend the Jeff Shore Sales Leadership Summit. Each year, I leave grateful for the relationships the industry has provided me, and excited about what the future holds. This year’s summit delivered in a big way. The Venue I’ve come to expect a memorable venue experience for the summit. The Gaylord […]

Is WordPress Right for Home Builder Websites?

August 12, 2019 | Dennis O'Neil

ONeil Interactive has designed and developed WordPress based homebuilder websites for some of the largest builders in the country. Those builders came to us knowing they required a WordPress solution and they knew of our experience making it work for the industry. Why was WordPress a requirement? In almost all of these cases it was […]

AMP Makes NewHomes.net the Fastest New Home Search. Anywhere.

August 8, 2019 | Dennis O'Neil

Home Builder Advanced Mobile Pages Website

It’s true, the team at ONeil Interactive sometimes gets a little too excited and eager to implement a new technology. Shiny new tech is rarely ready for prime-time use. Sometimes we watch and wait for the right time, but when Google announced it was participating in the Accelerated Mobile Pages (AMP) standard a couple years ago, […]

Where We’ve Been and Where We’re Going – 2019

July 31, 2019 | Megan English

It’s hard to believe we’re already halfway through 2019! It’s been a mighty year of travel for team ONeil and in addition to racking up frequent flier miles, we’ve been afforded the opportunity to mingle and collaborate with some of the best in the building industry. We wanted to share where we have traveled these […]

Meet Julie — Our New Social Media & Content Manager

July 24, 2019 | Megan English

We’re excited to welcome our new Social Media & Content Manager, Julie Rogers! Julie comes to us with a passion for content and the branding experience to back it up. One of our favorite parts of welcoming someone to the ONeil Interactive team is getting to ask them get-to-know you questions that would never normally […]

SMX Advanced 2019 Recap

June 19, 2019 | Stacey Titemore

A few weeks ago I had the pleasure of traveling to the Pacific Northwest for my very first time to attend Search Engine Land’s SMX Advanced conference in Seattle, Washington. If you’re not familiar with what SMX (Search Marketing Expo) is, it’s one of the leading events for SEO and SEM professionals and I was […]

More Signal, Less Noise: Building a Practice to Evaluate your Marketing

June 18, 2019 | Will Duderstadt

The Greek philosopher Heraclitus famously stated that “change is the only constant in life.” I like to think marketing conferences have their own set of constants: the predication of impending change, great food with fantastically smart people, and countless fallacies. We all know disruption is happening. And I love sharing breakfast with brilliant friends. It’s […]

PCBC 2019 Wrap-Up

June 14, 2019 | Megan English

At the end of May, a few of us took a trip to the “Best Coast” (arguably — East Coast pride!) and settled into San Francisco for a few days at PCBC. We always jump at the opportunity to break free from the day-to-day, celebrate success with our industry peers, and engage in thoughtful conversation. […]

An Evening in the Winner’s Circle

May 20, 2019 | Megan English

Each year, the ONeil Interactive team gets dressed in our “Thursday best” to celebrate the fruits of our hard work and exceptional output at the MAX Awards, hosted by the Maryland Building Industry Association Sales and Marketing Council. This year’s Maryland Awards of Excellence theme was a nod to the 144th running of the Preakness Stakes, […]

Facebook’s Marketing Vision and My Experience at F8

May 9, 2019 | Dennis O'Neil

At each of Facebook’s F8 Developers Conference events, the company shares its vision for the future of its platforms — kicked off by a keynote address from CEO, Mark Zuckerberg. F8 is an apply/invite only event, so it was especially exciting to be in San Jose this year. It’s definitely an upgrade from watching via […]

Here’s Your PCBC 2019 Discount Code

May 2, 2019 | Megan English

PCBC 2019 is just a few weeks away but it’s not too late to save $100 on your PCBC registration! Just enter Dennis O’Neil’s speaker promo code SPK100 when register for your tickets. Don’t miss Dennis’s session, More Signal, Less Noise: Building a Practice to Evaluate Your Marketing, with Will Duderstadt of M/I Homes on […]

Keeping Your Followers Engaged:The Home Builder Mobile Photography Shot List

May 1, 2019 | Megan McSwain

With the average mobile smartphone, a new home sales team has the capability to create compelling and engaging content for their home builders social media feeds! As gorgeous as those high resolution photos of your model homes are, a home builder’s Facebook, Instagram, and Twitter feed should consist of much more than stunning photography paired […]

Adam Van Bavel Named to Professional Builder Magazine 40 Under 40 Class of 2019

March 22, 2019 | Megan English

There is nothing that makes us more proud than when one of our own gets recognition for the fruits of their labor. So obviously we are beaming with pride to spread the news that our Business Development Manager, Adam Van Bavel, is a member of Professional Builder Magazine’s Forty Under 40 class of 2019. We […]

Fun and Weirdness at Zappos HQ

March 6, 2019 | Dennis O'Neil

The unique culture at Zappos.com is no major secret. The company is well regarded as a leader in employee happiness; believing that happy employees care for and create happy customers. How exactly does Zappos live this? I’m going to dig in deep, but here are a few teasers. The company has no goal for how […]

Blog

Your Design. Your Values : How a Home Builder Designs the Best Website

How a Home Builder Designs the Best Website : A Series Introduction

WIRC 2019 for the Win

Meet Drew – Our New Client Relations Manager

Digital Marketing Trends for Homebuilders

My 2019 Jeff Shore Sales Leadership Summit Wrap-up

Is WordPress Right for Home Builder Websites?

AMP Makes NewHomes.net the Fastest New Home Search. Anywhere.

Where We’ve Been and Where We’re Going – 2019

SMX Advanced 2019 Recap

More Signal, Less Noise: Building a Practice to Evaluate your Marketing

PCBC 2019 Wrap-Up

An Evening in the Winner’s Circle

Here’s Your PCBC 2019 Discount Code

Adam Van Bavel Named to Professional Builder Magazine 40 Under 40 Class of 2019

Fun and Weirdness at Zappos HQ

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