Google has an update coming to their algorithm and it’s not about keywords! There’s a second side of SEO that is less about content and more about function. This upcoming update is focused on page experience. Thanks to the experts on our team, Megan and I can tell you all about it in terms that […]
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Oh hey it’s me, the broken record, here to tell you that once again this week has zoomed by. It was a good one too! Lots to be thankful for this week and many interesting conversations and goings on in the housing and marketing world. Data privacy, housing – 👍👎?, and SEO are top of […]
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You all, there is sooo much news this week. You should see the amount of tabs I currently have open trying to narrow down my important article list and I just can not do it. I do feel a bit like a broken record in that there is an ever increasing pattern to what I’m […]
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Tell me you’re a home builder without telling me you’re a home builder. I’ll tell you I’m a home builder marketer without telling you: “What is the landing page we’re going to use and is the OSC call button trackable? This schtick was all the rage a couple months ago on Tik Tok and has […]
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Homefiniti has a lot of features that make it uniquely awesome for home builders as a web platform but I bet you didn’t know about all of the ones we cover on episode 5 of season two of Homefiniti and Beyond. Jenna joined me to go over some new features, some older features and some […]
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Doing the Friday happy dance this week! It’s been a really good one. Today I can now say that ALL 8 of my parents have received at least 1 dose of the vaccine. Our taxes are done, I’m full steam ahead on the plan for my future and am busy manifesting it with gratitudes and […]
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This week flew by in a whirlwind. I think it’s because in this area, the weather finally relented and provided some warmer days. Our snow is all but gone, the umteen million small children that live on my court (whom I love) have been out every afternoon soaking in the sunshine and giving their parents […]
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There is a lot to cover when it comes to data privacy. The Facebook/Apple battle has gotten a lot of press recently, but what’s happening isn’t exactly new. It all started when we found out about all the data Cambridge Analytica took from Facebook. Turns out, you leave quite the trail of data and personally […]
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For the last two days we’ve had some form of precipitation coming out of the sky, enough to keep my kids home and for my husband’s office to close yesterday but not so much that it’s any more than a nuisance. The same can’t be said for much of the South. We never lost power, […]
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This week flew by faster than normal. I am feeling a little less gloom and doom and a little more optimistic about the next several weeks and months ahead. I’ve mentioned this before, but I started the habit several years ago of writing down things for which I am thankful each Sunday. It’s been extremely […]
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I’m not sure about the temperatures where you are, but here in Baltimore, it’s cold, really cold. On the bright side, I notice that the sun is coming up a little earlier and it’s setting a little later. Typically I hate January, and if you’d asked me each day this month if that was true […]
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Want to know how your website and digital marketing measures up? Then this is the post for you. In this episode of Homefiniti and Beyond, we discussed 5 key website benchmarks along with our 2 digital marketing benchmarks that we’ll be using to measure our 2021 performance with. We also covered the 4th quarter numbers […]
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And just like that it’s Friday once more. I spent the better part of my work week going down a rabbit hole of data for two reasons. First and foremost, today’s edition of Homefiniti & Beyond is all about website and digital marketing benchmarks from the 4th Quarter of 2020 as well as 2020 overall. […]
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We made it through another week of 2021. It was a busy one as five ONeil team members filmed their presentations for IBSx. Dennis ONeil, Megan English, Jenna Schwartz, Stacey Titemore and I will all be presenting this year. We’re sad not to be able to attend and present in person, but the people behind […]
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Welcome to 2021, feels like the dumpster fire ornament from 2020 might still be applicable to 2021. But not over here in my housing/digital marketing bubble. I like it over here. It’s full of record breaking numbers, growth, optimism and endless opportunities. It’s also conspicuously absent of any major attention grabbing headlines. This week brings […]
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