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The ONeil Edit – February 26, 2021

| Molly White

This week flew by in a whirlwind. I think it’s because in this area, the weather finally relented and provided some warmer days. Our snow is all but gone, the umteen million small children that live on my court (whom I love) have been out every afternoon soaking in the sunshine and giving their parents […]

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Homefiniti & Beyond Recap S2E4 – Data Privacy

| Molly White

There is a lot to cover when it comes to data privacy. The Facebook/Apple battle has gotten a lot of press recently, but what’s happening isn’t exactly new. It all started when we found out about all the data Cambridge Analytica took from Facebook. Turns out, you leave quite the trail of data and personally […]

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The ONeil Edit – December 11, 2020

| Molly White

Unclear how this happened so quickly, but we are now standing mere weeks away from the conclusion of 2020 and 2021 is looking much brighter thankyouverymuch. Vaccines are coming and the housing market continues to shine. I can’t even begin to tell you how thankful I am to work in this industry. Not just for […]

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What Home Builders Need to Know About CCPA

| Dennis O'Neil

Even if you’re not a California resident you may have heard of the California Consumer Privacy Act (CCPA). And if you haven’t heard about it, you surely have been annoyed by it’s most noticeable result — a wave of “Please accept our policy” messages obstructing your view of every website you’re trying to enjoy. And […]

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I ended the previous chapter in this series with some thoughts about the difficulties builders experience when it comes to video. Builders experience progress paralysis with video, not due to a lack of tools and know-how, but because they lack a clarity of purpose. The purpose of your quest for video is what drives every […]

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Accessibility, WCAG, and Home Builder Websites

| Dennis O'Neil

Home builders are deflecting threats all the time, and I really don’t like to be sounding alarms on new ones without clear evidence. I believe the topic of web accessibility is a real vulnerability to the business. So much so that it I feel failing to bring it to your attention would be a disservice to […]

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