Marketing Glossary

Select a term for a "geek speak"-free translation

Ad Rank

Average Page Position

Bing Ads

Bounce Rate

Click Through Rate (CTR)

Clicks

Content

Content Marketing

Custom Affinity Audiences

Customer Match Audience Campaigns

Email Marketing

Facebook Ads

Geo-Fencing

Gmail Ads

Google Adwords

Google Display Network (GDN)

Google Search Network

Impressions

In Market Audience Campaign

Internet Listing Service (ILS)

Landing Page

Pages-per-Visit

Paid Search or Pay Per Click (PPC) Campaigns

Paid Social Campaigns

Quality Score

Remarketing or Retargeting Campaigns

Search Engine Marketing (SEM)

Search Engine Optimization (SEO)

SERP

Time-On-Site

Visits

YouTube Video Campaigns