February 18, 2022 |
It’s been a minute but since the last Edit, I traveled with Dennis, Megan, and Angela to my first in person IBS. Dennis summed it up nicely in his post; it was everything I heard it was and more. I came back with a full tank, ready to help our builders achieve their sales goals […]
Read More »February 16, 2022 |
A day or two or twenty late but not a dollar short. 2021 was a WILD ride for builders and the charts agree. It started with such huge promise in every conceivable way but as the year wore on not only were new home builders dealing with skyrocketing lumber costs, labor shortages and supply chain […]
Read More »February 15, 2022 |
It would have been more convenient to attend the Builders’ Show online. No flights to catch, no mask-wearing, no outfits to pick out, no sore feet, not to mention a considerable dollar savings to your company or perhaps personally. So why did 55,000+ people attend in-person? My guess is for the same reason I attended […]
Read More »February 14, 2022 |
The Power is in The People I’ve attempted to describe the Builder Show experience to non-industry friends and family more than once, but I don’t think I’ve ever really succeeded. For starters, they don’t seem to understand why my face is smiling when my mouth is speaking words like “trade show” and “education session.” I […]
Read More »January 28, 2022 |
And just like that…..January is over, IBS is around the corner and I’m feeling pretty pretty good about this year. Anyone else jumped on the SATC reboot bandwagon? I loved it! Between that and Emily in Paris my love of clothing and fashion was reinvigorated. There is already major outfit planning for IBS happening. I’m […]
Read More »January 27, 2022 |
Last week, we showcased the education sessions the ONeil team is involved in at the upcoming Builders’ Show. This week, we are listing the sessions we can’t wait to attend. We hope to see you there! 1. 60 Ideas in 60 Minutes Tuesday, February 8, 9:15-10:15am Tangerine Ballroom – West Hall F3 Some amazing industry leaders […]
Read More »January 21, 2022 |
Round and round we go! The world seems to be spinning away at an incredible speed and we’re now just 2.5 weeks out from IBS! We’ve got 5 team members presenting and are excited for a host of other programs down there. The big bad Omicron variant seems to be slowing down and from all […]
Read More »January 18, 2022 |
The ONeil Interactive team is excited to be attending the upcoming Builders’ Show in Orlando, February 8-10th. We have five team members and several builder clients involved in education programs and sessions throughout the show – Dennis ONeil, Megan English, Molly White, Jenna Schwartz, and Angela McKay will be presenting. We’d LOVE to meet up […]
Read More »January 7, 2022 |
I feel like the last 3 weeks have been a never ending game of dodgeball and the ball is Covid. I spent 7 hours waiting to get my oldest tested on the eve of Christmas eve and even ran into a client at the doctors office. Smalltimore at it’s finest. She was negative. Just took […]
Read More »December 31, 2021 |
I’ve always had an uncomfortableness with New Year’s resolutions. Maybe it’s because I have never put too much though into what the word “resolution” actually means, but I have a tendency to using the transition into a new year as a time of reflection. According to the Dictionary of Google the word has 6 unique […]
Read More »December 17, 2021 |
To close out 2021 we decided to interview three members of team ONeil about their home buying experiences. The episode was prerecorded on Tuesday. From first time home buyer to experienced pro, the three team members represented a good cross section of today’s buyer. Rachel, Jenna, and Megan walked us through their recent new home […]
Read More »December 10, 2021 |
Santa mug in hand, tree strung with lights, all gifts purchased, and several holiday gatherings in, I’m crushing December. Pay no mind to the child who’s been home sick with the flu every day this week or the fact that the aforementioned tree is only strung with lights, it’s decor remains in a box. Instead […]
Read More »December 8, 2021 |
It’s the time of year to celebrate and acknowledge the wonderful things that the past year has given us. We are grateful for our amazing builder clients and the incredibly talented people with whom we get to work. Last week, the silver winners for NAHB’s awards for “The Nationals” were announced, and we have some […]
Read More »December 3, 2021 |
It’s the most wonderful time of the year! Christmas is truly my favorite and we’re in the season. Since the vid stole Christmas last year, our calendar seems twice as full this year and it makes me so incredibly happy. I have a whole section of my wardrobe dedicated to Christmas clothes and this year […]
Read More »November 24, 2021 |
So far, into my second month at ONeil Interactive, I’ve had daily virtual team meetings, participated in our weekly team-building “nom-nom” sessions, attended a virtual event with some of my co-workers, engaged with our awesome builder clients, and now I can add FIRST Homefiniti and Beyond session to my list. It most definitely won’t be […]
Read More »November 12, 2021 |
Another year old and another year wiser so these weekly write-ups should be gettin’ real good. As is so often the case, reading these combined with presenting our monthly client reporting leads to themes that unfold and present themselves in such an obvious way that they might as well have knocked me upside my head. […]
Read More »November 5, 2021 |
It’s the most important day of the year, my birthday. It’s also a great day to be writing The ONeil Edit, because this week there was plenty to cover. Not the least of which was the Zillow news. That news alone could be the entire contents of this newsletter but alas, other things also happened […]
Read More »November 3, 2021 |
How are the two related? Read on and you’ll learn. Phew, one month under my belt and I’m exhilarated, overwhelmed (in a good way), hungry to learn, and feeling amazingly comfortable. It’s been fun, educational, and I’ve even stepped a little out of my comfort zone. But before I go any further, there is one […]
Read More »October 29, 2021 |
It’s been a week y’all. I went into the week thinking, “oh this is gonna be an easy one; it’s the end of the month, client meetings are sparse, my to-do list seems manageable.” Boy was I wrong. Seemingly from the ether I had meetings and to-do’s up to my eyeballs and I wasn’t alone. […]
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As our premiere episode for Season 3 of Homefiniti and Beyond Megan joined me to discuss 3rd quarter 2021 digital marketing benchmarks for homebuilders and 2022 marketing budgets for homebuilders. Both hot topics after the doozy of a year that has been 2021. An explosive January led to a strange Spring in which we actually […]
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