Live chat can be a valuable tool to convert more website browsers into conversations. However, just like any conversation tool, …
For Salespeople Live Chat User ExperienceContinuing the conversation around the topic of onsite and online sales counselors, I recently spoke with Jeff Shore about this …
For Salespeople User Experience (UX) Website ExperiencePart One of this series led to quite the discussion and debate. If you’ve not read that post, I recommend …
For Salespeople User Experience
I recognize the ever growing popularity of the Online Sales Counselor role. I first saw it nearly ten years ago, …
For Salespeople Strategy User Experience
Give more than you receive. If someone spent the time to complete that contact form or your website, spend more …
Email Marketing For Salespeople User Experience
Packaged offerings benefit the buyer. Canned offerings benefit the seller. When an offering is packaged, it’s done so with the …
For Salespeople Strategy User Experience
Will Duderstadt, VP of Digital Marketing, M/I Homes
Its no secret I’m a big fan of what opportunities the mobile web presents for home builders. What I didn’t …
Email Marketing home builder email marketing MobileI’m not normally one for drama, but I’m not sure the message is really reaching the industry. In the past …
Mobile mobile internet mobile marketing
Identical Generally speaking, most builders, salespeople, and real estate brokers I speak with agree that the last thing the Internet …
Content Marketing For Salespeople User Experience
“More home shoppers start their search online than ever before.” “Over 90% of buyers use the Internet.” This is not …
Strategy User Experience
I am regularly amazed at how difficult some companies make it to business with them, or simply get a taste …
Leadership Strategy User Experience
While I’m far from a major real estate investor, with a partner I own a vacation rental property that is …
customer service social media Social Media
