It often takes something major to take us out of our normal ways of doing things and challenge the status …
(UX) Website Experience
ad·ap·ta·tion /ˌadapˈtāSH(ə)n/ a change or the process of change by which an organism or species becomes better suited to its …
Leadership
DIGITAL MARKETING TRENDS FOR HOMEBUILDERS The first quarter of 2020 was a doozy but we made it through! January and …
Facebook Google Industry Reports
Last week Megan and I hosted the first edition of our new series of Facebook Live’s discussing the state of …
Facebook Live Homefiniti Strategy
It is the role of every person within an organization to contribute something uniquely human and leadership is the most …
Leadership Strategy
Accurate business metrics have never been more important. In the last couple weeks there have been many conversations and opinions …
Google Analytics Homefiniti
Will Duderstadt, VP of Digital Marketing, M/I Homes
While we are all doing our best to practice social distancing, a lot of people are staying home. They are …
Strategy User Experience (UX) Website Experience
We’re celebrating! 🍾Professional Builder Magazine has included Megan English amongst the esteemed Forty Under 40 class of 2020. Color me …
Awards Forty Under 40
The strategies behind Home builder marketing efforts on Facebook and Google continue to shift as both companies continue to increase …
Facebook Google Industry Reports
Last month, I was thrilled to be making my first trip to the International Builders’ Show. (Also a bit nervous, …
IBS 2020
We like to consider paid search efforts to be the “sprint” of marketing efforts in comparison with other digital marketing …
Google SEM
It’s no secret that Google is constantly making changes to the search algorithm and the way they display search results. …
Content Marketing Google SEO
