Testimonials rely on the concept of “social proof”; the idea that we look to others to help determine how we …
Social Media (UX) Website ExperienceOn March 9th, I had the pleasure of speaking to over 200 new home sales and real estate professionals at …
Presentations Social Media
I do not become your fan by clicking a button. The click merely affirms the work you’ve already done. If …
Customer Experience customer service email
“I’m not exactly sure how, but I think our listings get there.” It’s difficult to find a subject that’s less …
IBS 2010 new homes directory SyndicationIf you were unable to make it to the Super Sales Rally at the International Builders Show, you missed an …
For Salespeople IBS 2010
BarCamp, RE BarCamp, PodCamp, WordCamp… any of these ring a bell? What about Ignite events, or TED talks? The last …
For Salespeople Presentations
Evie Tavarez, Director of Business Development & Marketing, Blackburn Communities
If new media marketing was an onion, 2009 peeled away just the surface layer of potential. However, in 2010, we’re …
mobile marketing Presentations social media
Upon reviewing 2009, and planning for 2010, I realized I want to be sharing more content than I have in …
Content Marketing Social Media
I am convinced that the mobile web offers some of real estate’s most exciting opportunities in the next 5-10 years. …
Mobile Social Media
A couple weeks ago, I was able to attend TEDx Mid-Atlantic. For those of you not familiar with TED events, …
Conferences
Twitter is, by far, the most difficult social tool to explain. It’s not just difficult for builders to see the …
homebuilder marketing social media Social MediaI’ve started to get a bit numb to the huge number of stats regularly thrown about regarding the use of …
facebook social media Social Media
