Consider the the roots of the phrase “social media.” “Media” refers to a written, visual, or audible element. “Social” refers …
For Salespeople Social Media
Give more than you receive. If someone spent the time to complete that contact form or your website, spend more …
Email Marketing For Salespeople User ExperienceIf you’re not familiar with the concept of visual search, its the process of searching from information using a picture. …
MobileIn early January, Jeff Shore and I began an ambitious project to survey nearly 300 new home sales and marketing …
Industry Reports Mobile Presentations
Packaged offerings benefit the buyer. Canned offerings benefit the seller. When an offering is packaged, it’s done so with the …
For Salespeople Strategy User Experience
I’ve spent the last 4 months solid working without a break or a breath. We’ve been launching some great new …
Presentations
Bill Bergeman, Senior Digital Strategist, Taylor Morrison
In case you missed it, I had the opportunity to guest post for Jeff Shore’s newsletter a couple weeks ago. …
Email Marketing For Salespeople
Consider the phrase, “social media.” The “media” part refers to the content, the social content – the conversation. Sales is …
For Salespeople Social MediaHere are five of my favorite uses of video for Real Estate and new home marketing. They’re not all my …
Social Media
Just like every market is different, every builder is different. This means how best to judge a successful campaign or …
Mobile
Its no secret I’m a big fan of what opportunities the mobile web presents for home builders. What I didn’t …
Email Marketing home builder email marketing Mobile
QR Codes seem to be all the talk these days, picking up a tremendous amount of steam in the last …
Mobile
