A book written today on social media and search engine optimization tools and techniques will be 30% outdated by the time it gets printed. The tools available for social media marketing and search engine optimization are changing so rapidly, simply keeping up with the opportunities if a job in itself.
Simply posting a new blog article every couple weeks with “new home in _____” in the title and then sharing a new photo on Facebook is not going to cut it. Real results requires a comprehensive content strategy designed to deliver targeted traffic, leads, and improved search rankings.
Participation is marketing, and we develop content strategies for our clients that get people talking, sharing, and tweeting. We develop these strategies as a part of our search engine optimization and social media marketing services. There is no separating them. We’re working with clients who are looking to more past Facebook and Blogging 101 to turn those efforts into sales.